Maria Galland Paris unveils LOTUSÉA at one of our Almagro homes
For The LOTUSÉA Experience, the Parisian brand chose an apartment from our Madrid portfolio to introduce its new skincare line. An intimate gathering for the press and friends of the brand, with scents, sounds, flavours and textures inviting guests to explore through all five senses.
A product launch can begin with the place that hosts it. To introduce LOTUSÉA, Maria Galland Paris chose one of our properties in Almagro, transforming it into a setting for discovery: an invitation to experience its new skincare line through all five senses.
Called The LOTUSÉA Experience, the gathering brought together the press and friends of the brand for an encounter shaped by scents, sounds, flavours and textures. The rooms allowed the experience to unfold on the intimate scale of a home, with time to discover the products and to spend together.
The apartment’s architecture became part of the setting. Decorative ceiling mouldings, glazed doors and wooden floors framed the floral arrangements and products from the new line. Elsewhere, projections and lighting brought a different pace to the experience.
The food by BeChic Catering and floral arrangements by Una Flor para Matilda complemented this sensory approach. Flowers, small bites and product displays were placed throughout the rooms, connecting each part of the experience.
Thank you to Maria Galland Paris for choosing THE SIBARIST for this presentation, and to BeChic Catering, Una Flor para Matilda and all the professionals who made it possible.
At THE SIBARIST, we select spaces for launches, gatherings and brand projects. Homes with a distinct character, where the setting can help shape each event.
